At Make-A-Wish® America, we are more than a great place to work — our work is life-changing. Together, we create life-changing wishes for children with critical illnesses. Nearly 40 years ago the inspiration for Make-A-Wish began with one little boy's wish to be a police officer. Today, together with our volunteers, donors, staff and supporters, Make-A-Wish has granted more than 500,000 life-changing wishes and transformed countless lives.

THE TEAM   

Make-A-Wish America is the national headquarters for our organization, providing resources and support for our 58 Chapters around the country. The Information Technology team is comprised of a diverse team of technologists responsible for building and operating the technologies that enable Make-A-Wish to grant the wish of every eligible child. The Information Technology team is focused on providing innovative solutions across these key areas: Operations, Security, Applications, Infrastructure, Governance, and Analytics. 

THE ROLE   

The Salesforce Marketing Cloud Developer is responsible for the successful implementation, maintenance, and optimization of Salesforce Marketing Cloud within Make-A-Wish (MAW). The Marketing Cloud Developer is a technical leader and subject matter expert, ensuring that the platform supports the organization’s goals for engagement, personalization, and operational efficiency. This role involves building and managing campaigns, automations, data workflows, and reusable components to enhance marketing initiatives across a federated organizational structure. The Marketing Cloud Developer plays a critical role in empowering marketing strategies and maximizing the value of the Salesforce ecosystem. 

WHERE YOU COME IN   

As the Senior Salesforce Developer you will:   

• Business Unit Management: Configure and maintain multiple Marketing Cloud business units to align with organizational structure and governance.
• Data Management: Build and manage campaigns, data extensions, data filters, and audience segmentation strategies to enable personalized and targeted marketing efforts.
• Journey and Automation Development: Design, implement, and optimize customer journeys and automated workflows using Journey Builder and Automation Studio.
• Email and Content Development: Develop reusable email templates, dynamic content, and other marketing assets using AMPscript, HTML, and CSS.
• User Management and Governance: Assist in managing user roles, permissions, and account settings to ensure secure and efficient platform use.
• Stakeholder Collaboration: Partner and effectively collaborate with product managers, vendors, and marketing teams to support organizational goals and campaign strategies.  
• Subject Matter Expert: Stay current with campaign regulations, best practices, and SFMC features.  Proactively recommend enhancements and risk mitigations.   Train and support SFMC functionality, including ongoing maintenance/troubleshooting.  

WHAT YOU’LL NEED 

• Salesforce Marketing Cloud Developer Certification
• Deep understanding of Salesforce Marketing Cloud tools: Email Studio, Journey Builder, Automation Studio, Audience Builder, and Content Builder.
• Proficiency in AMPscript and SQL for dynamic content creation, data segmentation, and automation.
• Strong HTML and CSS skills for developing responsive email templates and landing pages
• Experience managing business units and data workflows
• Strong collaboration & communication skills to work effectively with cross-functional teams and stakeholders.
• Experience with JavaScript for enhanced CloudPages functionality & client-side logic
• Ability to integrate MC with external systems via REST and SOAP APIs
• Analytical skills to analyze data and provide actionable insights
• Additional Salesforce and Marketing Cloud certifications.
• Previous experience in nonprofit organizations or federated models.
• Position may require travel to organizational conferences and events. 

WHAT WE OFFER 

BENEFITS 

• Comprehensive benefit package, effective day 1: Medical, Vision*, Dental*, Wellness
• Competitive compensation with annual incentive potential    
• Health Savings Account and Flexible Spending Account Options    
• Health Reimbursement Account fully funded by Make-A-Wish 
• Short Term Disability*, Long Term Disability* and Life Insurance 
• Additional Insurance Plans: Accident, Critical Illness, Hospital Indemnity, Pet Insurance through Figo 
• 401(k) Retirement Savings Plan with 5% match after one year of service
• Eligibility for student loan forgiveness through the Public Service Loan Forgiveness Program   
• The organization will send a laptop, 24” monitor, and a docking station/adaptor to new hires 

TIME OFF 

• Up to 15 PTO days 
• 10 Sick Days 
• 11 Paid Holidays 
• 2 Volunteer Days after one year of service 
• 2 Personal Days accrued annually   
• Maternity Leave      

ALSO... 

• Employee Awards and Recognition Programs    
• Individual and Leadership Development     
• Discounts and special offers for theme parks, events, hotels, concerts, and movie tickets   

*Monthly premiums paid for the employee for vision, dental, and short/long term disability. 

Diversity, Equity & Inclusion Vision 

Make-A-Wish is committed to championing diversity, equity and inclusion, fostering an organization that is accessible and welcoming. In turn, we are uniting communities to help make more wishes possible.

• Our mission is most effectively fulfilled through a commitment to diversity, equity and inclusion as core values and practice.
• It is only through our mosaic of different cultures, perspectives and experiences that we can grant life-changing wishes to every eligible child.
• As the world’s largest wish-granting organization we stand against racism and intolerance and are committed to representation and acceptance, creating a sense of belonging, and practicing fairness in creating opportunities for our wish families, volunteers and staff. 
• Diversity: Diversity at Make-A-Wish is about recognizing and valuing our differences as well as focusing on our shared meaning and humanity.​ Diversity is the collection of unique attributes both visible and invisible, traits, and characteristics that make up individuals. They include race, gender, abilities, values, beliefs, experiences, backgrounds, preferences, behaviors, socioeconomic status, physical appearance, age, sexual orientation/identity, and more.
• Equity: Equity at Make-A-Wish is ensuring all Wish Kids, families, and volunteers and our stakeholders, regardless of background, receive the resources and support to ensure highly impactful outcomes.
• Inclusion: Inclusion at Make-A-Wish is creating an environment where Make-A-Wish Kids and families, colleagues, volunteers, and stakeholders feel they are welcomed, respected, and valued, and those feelings are both real & perceived.
• Belonging: Belonging at Make-A-Wish describes the experience of being accepted, included, and respected by those around you.  You have a sense of community and connection with others and feel that your full potential is engaged in the Make-A-Wish mission.

Trouble submitting an application?

We’re thrilled that you’re interested in joining our mission! If you’re experiencing any hiccups while submitting your application, don’t worry – technology can be tricky sometimes. Here are a couple of quick tips to help you out:  

• Clear Your Cache and Cookies: Sometimes, a fresh start is all you need. Clearing your browser’s cache and cookies can often resolve submission issues.  
• Try a Different Browser: If clearing your cache doesn’t do the trick, switching to another browser might help. Browsers like Chrome, Firefox, Safari, or Edge are all great options. 

We respect and ensure equal opportunity, regardless of race, religion, ethnicity, national origin, age, gender identity, sexual orientation, disability, perceived disability and other legally protected characteristics. Make-A-Wish America utilizes E-Verify in its hiring practices to achieve a lawful workforce.